Understanding Zohran Mamdani's Sartorial Choice: The Garment He Wears Reveals Regarding Contemporary Masculinity and a Shifting Culture.
Growing up in London during the noughties, I was always immersed in a world of suits. They adorned businessmen rushing through the Square Mile. They were worn by fathers in Hyde Park, kicking footballs in the golden light. At school, a inexpensive grey suit was our required uniform. Historically, the suit has functioned as a uniform of gravitas, signaling power and professionalism—qualities I was told to embrace to become a "man". However, until lately, people my age appeared to wear them infrequently, and they had largely disappeared from my consciousness.
Subsequently came the incoming New York City mayor, Zohran Mamdani. Taking his oath of office at a private ceremony dressed in a sober black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an innovative campaign, he captured the world's imagination unlike any recent mayoral candidate. But whether he was celebrating in a music venue or attending a film premiere, one thing was mostly constant: he was almost always in a suit. Relaxed in fit, modern with unstructured lines, yet traditional, his is a typically middle-class millennial suit—that is, as typical as it can be for a cohort that seldom bothers to wear one.
"This garment is in this strange position," notes style commentator Derek Guy. "It's been dying a slow death since the end of the Second World War," with the real dip coming in the 1990s alongside "the advent of business casual."
"Today it is only worn in the most formal locations: weddings, funerals, and sometimes, court appearances," Guy states. "It's sort of like the kimono in Japan," in that it "fundamentally represents a custom that has long ceded from everyday use." Many politicians "don this attire to say: 'I am a politician, you can trust me. You should vote for me. I have legitimacy.'" But while the suit has traditionally conveyed this, today it performs authority in the attempt of gaining public confidence. As Guy clarifies: "Since we're also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it performs masculinity, authority and even closeness to power.
Guy's words resonated deeply. On the infrequent times I require a suit—for a wedding or formal occasion—I retrieve the one I bought from a Japanese department store a few years ago. When I first picked it up, it made me feel refined and high-end, but its tailored fit now feels passé. I imagine this sensation will be only too recognizable for numerous people in the diaspora whose parents come from somewhere else, particularly developing countries.
It's no surprise, the everyday suit has lost fashion. Similar to a pair of jeans, a suit's silhouette goes through cycles; a specific cut can thus characterize an era—and feel quickly outdated. Take now: more relaxed suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be trendy, but given the cost, it can feel like a considerable investment for something destined to fall out of fashion within five years. But the appeal, at least in some quarters, endures: in the past year, major retailers report tailoring sales rising more than 20% as customers "shift from the suit being daily attire towards an appetite to invest in something special."
The Symbolism of a Mid-Market Suit
The mayor's go-to suit is from a contemporary brand, a European label that sells in a moderate price bracket. "Mamdani is very much a product of his upbringing," says Guy. "A relatively young person, he's not poor but not extremely wealthy." Therefore, his mid-level suit will appeal to the demographic most inclined to support him: people in their thirties and forties, college graduates earning professional incomes, often discontented by the expense of housing. It's precisely the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits arguably don't contradict his stated policies—such as a capping rents, building affordable homes, and free public buses.
"You could never imagine Donald Trump wearing this brand; he's a Brioni person," says Guy. "He's extremely wealthy and was raised in that property development world. A power suit fits seamlessly with that elite, just as attainable brands fit well with Mamdani's constituency."
The legacy of suits in politics is extensive and rich: from a former president's "shocking" beige attire to other world leaders and their suspiciously impeccable, custom-fit appearance. Like a certain UK leader discovered, the suit doesn't just dress the politician; it has the potential to define them.
The Act of Normality and Protective Armor
Maybe the key is what one academic calls the "enactment of banality", invoking the suit's historical role as a standard attire of political power. Mamdani's specific selection leverages a deliberate understatement, neither shabby nor showy—"conforming to norms" in an unobtrusive suit—to help him connect with as many voters as possible. But, some think Mamdani would be aware of the suit's historical and imperial legacy: "The suit isn't neutral; scholars have long pointed out that its modern roots lie in imperial administration." It is also seen as a form of protective armor: "I think if you're from a minority background, you might not get taken as seriously in these white spaces." The suit becomes a way of asserting legitimacy, perhaps especially to those who might doubt it.
This kind of sartorial "changing styles" is not a new phenomenon. Even historical leaders previously donned formal Western attire during their early years. These days, certain world leaders have started exchanging their usual fatigues for a dark formal outfit, albeit one without the tie.
"In every seam and stitch of Mamdani's public persona, the struggle between insider and outsider is visible."
The suit Mamdani chooses is highly symbolic. "Being the son of immigrants of Indian descent and a progressive politician, he is under scrutiny to meet what many American voters look for as a marker of leadership," notes one author, while simultaneously needing to walk a tightrope by "not looking like an elitist selling out his non-mainstream roots and values."
But there is an sharp awareness of the double standards applied to who wears suits and what is interpreted from it. "This could stem in part from Mamdani being a younger leader, skilled to adopt different identities to fit the occasion, but it may also be part of his diverse background, where code-switching between cultures, traditions and attire is typical," commentators note. "Some individuals can go unremarked," but when women and ethnic minorities "seek to gain the power that suits represent," they must meticulously negotiate the expectations associated with them.
In every seam of Mamdani's official image, the tension between somewhere and nowhere, insider and outsider, is visible. I know well the discomfort of trying to fit into something not built for me, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's sartorial choices make evident, however, is that in politics, appearance is never without meaning.